Seven Versions of English Teaching Tools(with Productivity Improvement):
1. Version1.0: in 1900
● Tutor or home-school with private tutor
● Paper writing materials
2. Version2.0: in 1970
● Printed textbook and Audio tape
● Tape player
3. Version3.0: in 1985
● Teaching material and video(including slides and mixture with picture-text), eg: Yitong, Ihuman;
● English training institution-Leading-learning: the annual loss rate of students was about 20%, which meant 100 students who learned English in small class, only 20% of them remained after 5 years, and the institution had to continuously recruit students for each grade during the teaching process.
● Some training institutions had foreign teachers;
● In 1985 of China, Junior high school began to learn English.
4. Version4.0: in 2001
● Learning machine and courseware, eg Xiaobawang, Wenquxing
● Multimedia, VCD, DVD, MP3, Repeater
● It’s a playable courseware, not an interactive courseware
5. Version5.0: in 2006
● Pointing and Reading pen
● Beautiful pictures mixed with text, easy for children to read
● In 2005 of China, 50% of Grade 3 and another 50% of Grade 1 in primary school began to learn English.
6. Version6.0: in 2010
● Online teaching (eg VIPkid, Tutor-ABC)
● Homeschooling, 1V1 or 1v4
● In China, the English training market was originally dominated by adults, but in order to expand the market, it has changed to children (during 3~8 years old).
● The effect of online teaching is extremely poor for students in primary and middle classes, the students could not understand and respond to the content.
7.Version7.0 : in 2015
● APP in B2C, student can surf the internet at any time at home (personalized mastery of learning ecosystem): listen to the APP carefully and follow to read; AOL put the data on the amazon cloud so that parents around the world can buy it.
●Age of Learning is located next to Disney in LA, USA, and this company has a series of APPs which suitable for 2~18 years old students; AOL APPs are much more advanced than Image English and Zebra textbooks; products can be placed in the cloud, and they will not be stolen, so they are willing to invest a lot of time and money to research and develop; therefore the global market will only have the existence of the first place (Age of Learning);
● Dadi’s B2B2C(guided-learning) has been gradually improving in 2018; Dadi has a great potential in English learning market, the core effects come from: the time spent on English learning and the English communication environment.
● Google translation and Feixun Translator make language understanding easier, but most people at least need to learn listening and speaking skills to facilitate communication.